RMS Beauty | Groundbreaking clean beauty since 2009.

Straight Up™ Volumizing Peptide Mascara

Straight Up™ Volumizing Peptide Mascara - Main image
$14.5 $29 In stock

Category: Yeux

What It Is:
Your smartest lash decision yet! This long-wearing, clean mascara provides fortified, thick, long-looking lashes for all-day wear and all-day care.

What It Does:
Delivers 12 hours of dramatic volume and lift, as it nourishes and redensifies lashes.

What Makes It Special:
Pro Peptides help strengthen, revitalize, and thicken for healthier-looking lashes. Exclusive Tri-Locking System creates smudge-free, clump-free, and flake-free wear. Plush brush lays on the drama.

Sustainability: Inner bottle is made of 50% PCR with an aluminum overshell that is 10% recycled aluminum. Outer carton made of 80% post consumer recycled paper, forestry certified, made with windpower.

Net Wt: 10 ml / 0.34 fl. oz (Full-Size) | 4.5 ml / 0.15 fl. oz (Travel-Size)

Ingredients:
Water/Aqua/Eau, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de candelilla, *Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Glycerin, Dimer Dilinoleyl Dimer Dilinoleate, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, *Zea Mays (Corn) Starch (non-GMO), Butylene Glycol, Xanthan Gum, Arginine, Phenethyl Alcohol, Portulaca Grandiflora Extract, Camellia Sinensis (White Tea) Leaf Extract, Glycoproteins, Oligopeptide-2, Iron Oxides (CI 77499).

* Certified Organic/Certifié Biologique

Customer Reviews (4.9 / 5 · 14 reviews)

Joseph ★★★★★

My lashes usually fall flat by noon, but this one actually held the curl and volume through a full 12-hour workday. Feels lightweight too, not stiff like other long-wearing formulas I’ve tried.

Claire H. ★★★★★

Woke up at 6am, applied it in under a minute, and my lashes still looked full and lifted when I finally took them off after a 12-hour shift. The brush grabs every lash without clumping, which is rare for a volumizing formula. Honestly, the fact that it’s clean and still lasts all day is the real win

Violet ★★★★★

The peptide formula really kept my lashes feeling conditioned instead of brittle by the end of the day, and that 12-hour wear claim held up through a long work shift plus dinner. I only needed one coat for a noticeable lift and length, which is a win for my mornings.